Websites for appraisers. Built for your market.

Your next private client is searching your county right now.

Custom websites that bring private clients straight to you. No AMC. No middleman. Keep 100% of your fee.

We've built 300+ custom websites since 2003, and websites specifically for appraisers since 2019. Your clients will find you through search engines, AI Chats, and organic traffic. Clients contact you directly. No AMC. No middleman. Keep 100% of your fee.

Return on investment is roughly 90 days. No setup fee. Cancel any time.

Laptop and phone showing a custom appraiser website with a map, location pins and a Get a Quote button ☎ New call: estate appraisal ✓ Ranked #1 in your county ✉ Quote request: divorce
Why now

Lender work is shrinking. Private work is not.

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of GSE loans got an appraisal waiver in March 2026. Waiver usage is increasing again, but private work is too. Earn more private work with your own site.

AEI Housing Center, May 2026
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of appraisers say online marketing is how they get new customers. 90% of appraisers are missing out by not having a website that earns revenue!

McKissock community survey, 2025
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of consumers now ask ChatGPT and other AI tools for local business recommendations. Our code targets that audience for you.

BrightLocal Local Consumer Review Survey, Feb 2026, 1,002 US adults
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of appraisers plan to leave the profession within three years. AMCs and lenders will be scrambling for appraisers. Make it easy to find YOU!

Working RE 2026 Appraiser Survey, about 1,800 appraisers, June 2026
What you get

Not a template. A CUSTOM site built specifically for your coverage area.

We research the counties and cities you have competency in. We identify real local information and exact keywords for your area. Then, we build a custom website tailored to earn you business.

  • A custom designed website just for you.
  • A page for every county and city you cover.
  • A page for every service.
  • Built to be quoted by Google, ChatGPT, Claude, Gemini, Perplexity, Yahoo, Bing, and more.
  • A quote form and a click to call button on every page. LEADS GO STRAIGHT TO YOU!
  • Up to date info to keep you at the top of local rankings.
  • Hosting, maintenance, SEO/AEO/GEO updates, and more.
Laptop, tablet and phone showing a custom appraiser website with local listings, a map with location pins and a city skyline behind
The builder at a desk, back to the camera, headphones on, two monitors of falling code and the appraiser.website homepage on the center screen
Who builds it

Experience Counts.

Our lead developer has built 300+ custom websites since 2003. The same developer has also owned multiple appraisal businesses, including a national AMC, is a former chair of a national appraisal committee, and is an active advocate for real estate appraisers.

Every appraisal website we have built has generated leads within the first 90 days.

What appraisers say

This site is truly impressive.

Utah appraiser

Thank you! I love what you are doing and appreciate the hard work you've put in.

Washington appraiser

Incredible that I already got a client from my webpage.

Arizona appraiser

You're the best! Thank you for helping me.

Texas appraiser

I didn't think this was possible but you proved me wrong. Well done.

North Carolina appraiser
Sample sites

Four sample sites.

Every site is designed once, for one appraiser and one market. Names, contact details and license numbers are removed from these samples, and the forms are turned off.

Swipe to see all four →

Pricing

No setup fee. One simple price.

Swipe to compare plans →

CUSTOM WEBSITE
$99/month

  • Full custom website for your local audience
  • County and city pages with accurate local data
  • Hosting, maintenance, and monthly updates
  • SEO, AEO, and GEO built to earn organic traffic
Start Custom Website
Best value
WEBSITE PLUS
$159/month

  • Everything in Custom Website PLUS
  • Customer Reviews
  • Monthly Blogs and Local Market Articles
  • Interactive Address Search Bar
  • Google Business Connector
  • Lead Tracking Dashboard
Start Website Plus
WEBSITE & MARKETING
$249/month

  • Everything in Website Plus, PLUS
  • Daily local updates posted on the front page of your site
  • Professional email with your own domain
  • Local outreach email campaigns for legal, realtor, private, AMC, and lender client acquisition.
  • Social Media content engine.
Start Website & Marketing

Your custom website and income generator should be up and running 14 days from today. Return on investment is roughly 90 days. No setup fee. Cancel any time.

Side by side

Us versus the template.

FeatureXSite templateappraiser.websiteDIY builder
Design252 shared themesCustom, one of oneGeneric template
Local pagesSame pages as every other XSiteCustom for your coverage area, based on local keywords, local key phrases, and popular local search criteria.You write them
Private client SEODuplicate contentYES. Custom SEO/AEO/GEO specific to your specific coverage area.None
AI search readyNoYES. Structured and accurate data, cited facts, AI search optimization specific to your website.No
Daily fresh contentNoYes, every morningNo
Setup fee$399 up front$0$0 plus your weekends
Who does the workYou doWe research, build, maintain, and update your site for you. We make changes to layout and content for you, or WITH you upon request.You do
Just One Job

One private job a month pays for your site.

Everything after that is earned monthly profit from this investment.

Fee ranges are typical private work fees. Your fees and your market may differ. Revenue estimate assumes three extra private jobs a month.

Website Plus plan$159 / mo
One estate appraisal$500 to $800
One divorce appraisal$500 to $1,500
One tax appeal appraisal$400 to $800
Three EXTRA private jobs in a month$1,500 to $4,000
POTENTIAL INCREASED REVENUE$20k to $40k annually

Request a Sample

License level Required.
Approvals Optional
I am experienced with: Optional. Select all that apply.

Guides

Free guides for appraisers.

Plain answers on website costs, SEO, AI search and winning private clients. See all guides.

Questions

Straight answers.

Is this a template?

No. Every site is designed once, for one appraiser. The pages are written for your counties and cities with local numbers. We use our proven techniques to build your site effectively.

I already have an XSite. Why switch?

XSites share themes and pre written pages across hundreds of appraisers. Search engines identify duplicate content and throttle rankings. Custom sites that reference local data earn more credibility, higher rankings, and more traffic.

How fast do leads show up?

The site goes live in about two weeks. Search engines can take months to update, but with a live site you are ready to receive requests right away. We expect leads within the first 90 days.

Can I get a professional email address?

Yes. The Website and Marketing plan includes an address on your domain, like you@yourfirm.com, that works in Outlook, Apple Mail and on your phone.

What are the daily updates?

Every morning your site gets a local update to keep it fresh for search engines and AI chats. It can also feed your social media and generate automated content.

Am I safe from spammers?

Your site is plain static pages. It ships no passwords, no API keys and no raw email address. Anything that needs a key runs on our servers, never in your page. Forms use spam filtering and a honeypot. Security headers are on every site.

Do you do commercial appraisers too?

Yes. Same process. Different services and search terms.

DON’T JUST WAIT ON THE ROSTER.

Your competitors are on the AMC and Lender rosters too.
Earn new clients with a custom website that works 24 hours a day for you!

See pricing Free sample